The wholesome insight into behavioral science
- September 27, 2018
- Posted by: Subash Chandran
As the human society is enhancing in behavioral evolution and the behavioral sciences have gained a better position in the society. At one point of time the term was very limited and strictly definitive but as the new and innovative approaches have started showing the positive and encouraging result the term has not only expanded its approach at also gained a better popularity.
What is Behavioral science?
Behavioral science is a broad term that covers a number of disciplines that relate to human actions in the light of psychology, sociology cultural anthropology and several aspects of geography, economics, and psychiatry. In fact, it covers a very wide spectrum of aspects. Simplifying the definition it could be called the practical aspect of special science that is more prone to new and innovative experiments. The volume and depth of the statistics for the behavioral sciences have a strong impact on the value of the research.
Importance of behavioral sciences in health care
There is an indispensable role played by behavioral science in the health sector and also improving the healthcare facilities. In fact, if we dive deeper we would know that the health of the people is determined by the decision that they take or the way they act in certain relevant situations. There are a number of examples where the behavioral science has certainly impacted the healthcare sector in a positive way. There are some well-defined essentials of statistics for the behavioral sciences that determine the success:
- For example, the heart disease awareness campaign started by Heart Truth in March 2009 resulted in 69% women getting awareness about the heart disease as the leading cause of deaths for women. In 2000 the same percentage was an abysmal 34% or just the half.
Two-way benefit of behavioral sciences
However, the behavioral science is not only about informing but it is a two-way process but also allow the professional to gain the valuable insights on the various ways in which the behavior plays a major role in impacting various aspects of any specific field.
- Such as in the recent years the scientists have discovered the ways in which the home appliance like the mattress, pest control, and cleaning equipment can reduce the dust-induced diseases like Asthma.
- Understanding statistics in the behavioral sciences and the way it can impact the results is very important. It could not be an exaggeration to as that the above result could be the tip of the iceberg as the various research highlight the key aspects of the behavioral science that leave the most powerful impact.
- Based on this data the scientists can also optimize thus specify key aspects to enhance and maximize the benefits.
One of the major reasons that prevent the people to take the preventive care is the lack of awareness or investing the required attention to the preventive methods. In fact, it was found that the incidences of type 3 diabetes can be reduced significantly just by creating awareness among the people who are more prone to the disease like the overweight people, people living a sedentary lifestyle and ones who are addicted to the sweet things. In fact, it is of little use to start the preventive methods when one is already on the verge of diabetes.
However, by taking the right steps before the risk parameters develop into a risky proportion the individuals can easily prevent themselves from this serious health issue. Likewise, the sedentary lifestyle due to the impact of IT penetration at workplaces can also result in increasing the possibilities of diabetes
- For good or bad, the use of social media has a really strong impact on the behavioral aspects.
- However, by using it as the positive tool, the health care can really leave an impact on the different age groups. So, it is important to keep in mind the progressive behavioral science.
- In some of the researches, it was found that instead of using the modest and professions language if the health awareness sage is delivered us social media in a more personal and a bit emotional manner the impact can be far better.
- Like, instead of warning people about the inaction lifestyle if the possibilities so of the diseases associated with same and the recommended change in lifestyle are highlighted along with the negative impact diseases can have on their loved ones exploring financial, social personal and professional aspects then the impact can be far better.
- While the social media can bring a good impact in the society, it could also be used by the medical businesses with the vested interest in promulgating the false or exaggerated information in order to sell their products.
- For example, any currently viral disease can be exaggerated to manipulate the people’s emotion by the companies that offer the services our medicines to cure the diseases.
There are a number of different ways in which the raw data for the behavioral science is collected aligned with the fundamental statistics for the behavioral sciences. Real-time data can be the best thing to concentrate on when we talk about the behavioral science. By studying the behavior of people in a specific life situation the scientists can easily understand how to manipulate the same is ordered to promote the positive impact.
Other methods include social-cultural and economic opportunities and stigma, brain imaging that focuses on the behavioral activity and various other methods.
The right use of behavioral science
As we have seen that the behavioral science is a broad term it requires the balanced level of flexibility without losing the focus in order to collect the right amount of valuable data. On needs to main a right balance between the innovations, accuracy, and record based findings.
- So it could be a bit challenging for the researchers to balance all these aspects and have established a farmable synergy between them so that they shod be the bar to complement each other.
Behavioral science plays a vital role in impacting the society in a definite way. In fact, the beeves or an individual decides the overall cultural identity, short and long-term challenges, opportunities, financial success, and health index of any specific category team can be divided by geography, culture economy. In this article, the various aspects of behavioral science have been presented in the light of the health sector.
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